Air Jamaica Jazz and Blue Festival, has been renamed JAMAICA JAZZ and BLUES FESTIVAL. The Jamaica Tourist Board and Air Jamaica as once again joined with Turnkey Production to be three of the major sponsor of the event, which is held each January in Montego Bay, it was a planned move in order to give the Jamaica Brand key positioning. The 2009 event will be held at Aqueduct in Montego Bay from Thursday, January 22 to Saturday, January 24 2009.
The JTB has agreed to add their official JAMAICA brand to the name, and Air Jamaica remains committed to the festival as presenting sponsor. This strategic move at a time when the Jamaica Brand is at its highest popularity globally, can only serve to strengthen the overall appeal of the festival to visitors worldwide
Ticket for event will be going on sale later this year for additional info you can visit. www.Jamaicajazzandblues.com
REBRANDING OF “AIR JAMAICA JAZZ AND BULES FESTIVAL”
